
Are you ready for Amazon's new title guidelines? Here's our quick guide to the dos and don'ts
Read the article
e-Comas has earned the AMC Services Provider Badge from Amazon Ads, marking us out as specialists in Amazon Marketing Cloud
Read the article
Happy New Year! Let's reflect, with our industry partners, on how eCommerce has changed over the last five years... and how it will change over the next five
Read the article
The biggest Black Friday ever saw record sales on Amazon, and great results for our clients - with some surprising trends
Read the article
If you're selling B2B, there's never been a better time to join Amazon Business, with new tools to help advertisers sell more efficiently
Read the article
New genAI content tools, new AMC pathways and improved DSP interfaces among the announcements from Amazon at unBoxed '24
Read the article
As Google announces it's not phasing out third-party cookies after all, e-Comas CEO Jérôme de Guigné examines how retailers can make the most of their customers' data
Read the article
The social tools on Amazon.com - such as Amazon Inspire and Amazon Live - are fantastic for brands to boost awareness and get more shopper engagement through the funnel. Here's how they work, and why you should use them
Read the article
Read on for Fall Prime Day dates, as well as learnings from July's massive event, and how to make the most of Amazon's big sales days
Read the article
With advertising on Amazon, different approaches work depending on what you want to do with your business. Here's how to strategise for growth or profitability
Read the article
Introducing Amazon's new AI engines, RUFUS and COSMO: one to assist shoppers, and one to read their shopping intent
Read the article
There's never been a better time to expand your Amazon sales into the USA. It's the world's biggest Amazon marketplace - and it's more accessible than ever
Read the article
Get ready for the General Product Safety Regulation (GPSR), which means almost all products sold in the EU will need to have a Responsible Person named on the product
Read the article
There's a new paid function for Amazon Posts: boost your best-performing posts into Sponsored Brand ads, and watch your brand following grow
Read the article
If you didn't make it to Amazon Port at Cannes Lions, don't worry - here are the big takeaways from this fantastic, fast-growing show
Read the article
For small businesses, without the brand recognition of bigger competitors, advertising on Amazon is crucial. Invest £5,000 in Amazon Ads and you’re likely to see not only a healthy ROI, but how and why your investment has performed. Learn more…
Read the article
As Prime Day gets bigger every year, it's an unmissable opportunity for sellers to boost revenue, drive traffic to their listings and build brand awareness
Read the article
Want to use AMC to boost your ads game - but not sure where to start? Our new e-Comas white paper takes you through 18 fantastic AMC use cases
Read the article
Do you know who your customers are? Using Amazon data to get to know them means you can sell to them more effectively. Here are our tips
Read the article
In this blog we'll guide you through the options for converting your Amazon payments, including Amazon's own Currency Converter – and how to get the best value.
Read the article
Hot topics at the biggest and best-attended Prosper Show yet were data and how to use it, global expansion, and creating a strong brand
Read the article
With e-Comas's help, My Carry Potty has conquered the crowded toilet training market on Amazon. But it's not finished yet. As the brand plans its biggest year yet, we talk to Head of Marketing George Eteen-Bliss about how the business has carved a niche for itself on Amazon and beyond
Read the article
If you're hoping to become profitable on Amazon - and why else would you be there? - look at your Ad Reliance, and then use Search Performance Query to get the balance right
Read the article
Want accurate, data-driven market research for your products on Amazon? Try Marketplace Product Guidance - it's free!
Read the article
Amazon is bringing advertising to several major streaming platforms - and with no minimum spend, it changes the game for smaller brands who have never run a TV campaign before
Read the article
What does the eCommerce industry have in store for 2024? The e-Comas team share their expert predictions for the New Year
Read the article
We've made it through 'Amazon Turkey 5' season. Now to keep that momentum going and learn how to maximise the lead-in and lead-out times for the next Amazon events
Read the article
Whether you want to handle the fulfilment in-house or work with a third-party logistics provider (3PL), this beginner's guide will help you understand the process and optimise it for your business.
Read the article
Understanding and optimising your supply chain can substantially boost your business’s efficiency, profitability, and growth potential. Learn the strategies to help you streamline your logistics on the Amazon marketplace.
Read the article
e-Comas is celebrating 10 glorious years of helping retailers thrive and grow on Amazon and other eCommerce platforms. Here are some of the milestones over the years
Read the article
As a major brand, how do you serve multiple online marketplaces with consistent, high-quality content? Bollé found the answer in Salsify
Read the article
Did you know that, as a Seller or Vendor, Amazon is likely to owe you money? Here's how e-Comas and our partners can help you get it back
Read the article
We're back from our favourite show of the year, with some fantastic news for Amazon sellers... and a bit of personal news we're really proud of. Here's our show round-up
Read the article
e-Comas's website has a fresh new look, helping to “make eCommerce simple” by highlighting the three major facets of our work as an eCommerce services agency
Read the article
Data is the key to modern business success. That's why, with world-class in-house training, e-Comas is striving to become the most data-driven eCommerce agency in the world
Read the article
Are you claiming your Amazon FBA reimbursements? Amazon probably owes you money for lost inventory - don't leave it on the table
Read the article
As a traffic-heavy Q4 approaches, find out how to save some of your budget by decreasing your Ad Reliance and increasing organic sales
Read the article
Christmas is around the corner, and with it Black Friday, Cyber Monday and the second Prime Day. Here's e-Comas's annual guide to planning your Amazon campaigns for Q4 2023
Read the article
Jérôme de Guigné, founder and CEO of eCommerce agency e-Comas, is now a member of the Advisory Council for the Prosper Show
Read the article
There's only one way to control your brand on Amazon – and that's to be on Amazon. Here's why big brands need to have a presence on the world's biggest marketplace
Read the article
ACoS has long been one of the most popular Amazon sales metrics - but it might not be showing you the full story. Here's why you should consider Total Advertising Cost of Sales (TACoS) instead
Read the article
With Prime Day announced for next week (11-12 July 2023), here's a round-up of very good reasons brands should be involved in Amazon's biggest sales event
Read the article
For your traffic to convert on Amazon, you need reviews of your products - but how can you get them? The Amazon Vine Program might have the answer...
Read the article
Prime Day is coming, and it's well worth investing in. We've put together an advertising strategy you can use as a guide to maximise the massive Amazon event
Read the article
Are you using a third-party company to sell your products on Amazon? Here's why having your own Seller platform on Amazon Marketplace is a simpler, more profitable solution
Read the article
e-Comas announces brand new all-in-one reporting tool for Amazon sellers, Compas Dashboard, which allows sellers to manage all their operations in one place
Read the article
There has never been a better time to advertise your Amazon listings OFF Amazon. Here’s the e-Comas guide to boosting your sales while saving on ad spend, using Amazon Attribution.
Read the article
April is Earth Month, a time for us all to consider our impact on the environment and what we can do to combat climate change. Here are a few ways sellers can boost their eco-friendliness on Amazon
Read the article
This year Amazon is heavily promoting Earth Day on 22 April – as well as Earth Month – to boost its environmental credentials and encourage both buyers and brands to be more green. Here's how you can maximise your own Earth Day
Read the article
Here's an e-Comas round-up of our biggest learnings Prosper Show 2023, the major US event for sellers on Amazon and other eCommerce marketplaces.
Read the article
Amazon is addressing sellers' upstream distribution problems, by opening its own third party logistics (3PL) service with huge new warehouse facilities. Here's everything you need to know about AWD
Read the article
Here's a round-up of the best new features from PXM specialist Salsify, designed to help clients syndicate their content more easily and efficiently
Read the article
Every key feature of Amazon Brand Registry detailed in e-Comas's new white paper, as survey finds many benefits are still unknown
Read the article
The new 2nd Buy Box from Amazon gives more sellers a chance of being chosen, even with higher prices or slower delivery. Here's how it works
Read the article
Your Amazon reviews are a vital source of audience data. In this guest blog from our friends at eComEngine, we share five things your Amazon reviews are saying about your business and how you can benefit from them
Read the article
The latest update for e-Comas's Dashboarding Product
Read the article
As technology evolves, AI will become an essential tool for eCommerce companies looking to gain a competitive edge. Here are some of the opportunities and considerations of AI...
Read the article
Knowing how the Amazon algorithm works and how it determines who gets the Buy Box will help you beat your competition. Learn what the Buy Box is, who’s eligible and our top tips on winning it.
Read the article
Amazon has been dabbling in social commerce for a while now with its Posts feature and Amazon Live. Now it has brought the TikTok model into the marketplace as well, with new product Amazon Inspire...
Read the article
This article provides actionable insights on how brands can build a foundation for long-term growth and aim for success.
Read the article
Here's a run-down of what we've been up to, with huge thanks to all our clients, our friends and partners in the industry, and our brilliant team, for a successful year at e-Comas.
Read the article
We’ve spoken to a variety of our industry leader friends and gathered their insights and predictions for Amazon and the wide world of eCommerce in the new year…
Read the article
A financial crisis is bad news for everybody. But savvy businesses can stay ahead in uncertain times: The key is to not let your marketing slide
Read the article
Find out more about Nella Argenziano, our new Head of Advertising and Davy Mouyabi, our new Head of DSP and Programmatic.
Read the article
There's a new way for Amazon sellers to find out who their customers are. It's called Amazon Marketing Cloud, and it looks likely to revolutionise the way we use data through our Amazon listings to create advertising...
Read the article
Salsify is our favourite PXM tool. Here's how it allows you to centralise all your listings content, ensuring it's all correct and consistent, which ensures your brand looks high-quality
Read the article
Upselling is a sales strategy you can use to persuade customers to buy more expensive items or upgrades to increase the order value. And it’s something you can - and should - do on Amazon! Read this guest blog from our friends at BidX all about Upselling on Amazon...
Read the article
In most cases, it’s up to the Amazon FBA seller to identify errors and file claims for reimbursement. GETIDA helps Amazon FBA Sellers get back what they're owed. Find out more...
Read the article
As the biggest shopping season of the year is almost upon us, it's time for sellers on Amazon to gear up their campaigns and check their stock levels
Read the article
Known as the third wave of online advertising, retail media has quickly caught up with search and social media advertising to become one of the biggest marketing opportunities online
Read the article
This year's Prime Day was the biggest ever, with 100,000 items sold per minute – but it's not over yet, as Amazon is planning a second Prime Day in the autumn
Read the article
Exciting news for Belgians! Amazon is opening up a new market: Amazon.com.be
Read the article
Amazon is branching into a new area: sports. And it's not dabbling with any old sports: it's chasing the big leagues. Read our blog to find out more about this latest opportunity...
Read the article
Achieving a high review count has become a crucial decider to the long-term success of an Amazon seller. What can you do to get more reviews?
Read the article
If you're thinking of joining Amazon, there has never been a better time. Amazon has launched a package of incentives for new sellers, including a $50,000 bonus. Read our blog to find out more…
Read the article
e-Comas CEO Jérôme de Guigné is writing for Forbes! The e-Commerce expert and founder of our business is now a member of Forbes Business Council
Read the article
We speak to Ritu Java from PPC Ninja about expanding to Amazon Japan. Here are 8 things you need to know before establishing your brand there.
Read the article
At e-Comas we love Salsify: it saves you loads of time, and helps you win on the digital shelf. Did you know about these three exciting features our clients couldn't do without?
Read the article
e-Comas is now an Amazon Ads Verified Partner – which makes us part of the Amazon Ads elite
Read the article
It's not your average sales day. It's not even one day. Prime Day is serious business for Amazon and brands. Here's what you should know.
Read the article
e-Comas is getting ready to exhibit at Shoptalk Europe! Let us fill you in on what to expect at the retail and commerce conference…
Read the article
Find out how Amazon Brand Registry can protect your business and give your brand a competitive edge.
Read the article
In this blog, we look at the types of threats your brand faces on Amazon and what you can do to best protect it.
Read the article
EPR is the new environmental tax affecting packaging. It could catch out unwary sellers on Amazon and lead to account suspension - so here's how to comply
Read the article
You know what Amazon Live is - here's how it works. Our complete guide to setting up a livestream on Amazon Live
Read the article
Localisation of pictures is finally available to Sellers as well as Vendors, and it's a game changer. Here's how 'country specific upload' works
Read the article
Amazon Attribution is a game-changer as it allows you to track customers throughout the entire sales funnel. Read more…
Read the article
Las Vegas is the place to be next week as the Prosper Show lands: one of the best eCommerce shows in the world. Here's why you should drop everything and come with us
Read the article
Salsify is a PXM tool that allows you to upload all your product content into one place, then push it out easily to wherever it’s needed. Find out more…
Read the article
Most Amazon sellers get confused by sales tax collections. So to help you, our friends at ZonGuru have covered how to get started with the sales tax nexus.
Read the article
Read on to find out what some of our Amazon expert friends predict is in store for Amazon and the world of eCommerce in the new year…
Read the article
Localisation is a key part of successful international expansion. And that means knowing your audience in each country, and how they look at your product.
Read the article
Have you tried Posts yet? Our clients love it - it’s great for brand awareness, it’s free, and it's a great opportunity to showcase your content.
Read the article
What’s the quickest way to grow on Amazon? Advertising your listings is usually cost-effective and can see a return on ad spend very quickly indeed.
Read the article
We’ve joined up with a fellow Luxembourg business, data experts Reveals, giving us the ability to offer analytics and insights services to our clients.
Read the article
If you need to get rid of excess and customer-returned stock, Amazon offers FBA Liquidations. It can help you avoid disposal costs and storage fees.
Read the article
With the fees attached, is this help from the inside of Amazon worth the money – or not?
Read the article
e-Comas is proud to announce it is now an approved member of the Amazon Advertising Partner Network. It includes a directory to search for ideal partners.
Read the article
It's over a year since Amazon started Amazon Global Store, distributing products across different continents. Here's how it works, and how it affects you
Read the article
Amazon and Google: bitter rivals?
They compete against each other. But even so, the two companies have a surprisingly fruitful relationship.
Read the article
Did you know you can do A/B testing on your Amazon A+ content?
It's an easy way for you to find out what formats work best for your enhanced listings content.
Read the article