A Global, Full Service Amazon & Marketplace Agency

Pick, Pack & Ship: A Beginner’s Guide to Fulfilment

Whether you want to handle the fulfilment in-house or work with a third-party logistics provider (3PL), this beginner's guide will help you understand the process and optimise it for your business.

Boost your business on Amazon during the Golden Quarter: Planning for Q4 2023 (and the second Prime Day!)

• Strategy
• Expansion

Christmas is around the corner, and with it Black Friday, Cyber Monday and the second Prime Day. Here's e-Comas's annual guide to planning your Amazon campaigns for Q4 2023

e-Comas founder Jérôme de Guigné joins Prosper Advisory Council

• Strategy
• Business

Jérôme de Guigné, founder and CEO of eCommerce agency e-Comas, is now a member of the Advisory Council for the Prosper Show

Are you a big brand? Here's why you need to be on Amazon (even if you're not selling on Amazon!)

• Strategy
• Business

There's only one way to control your brand on Amazon – and that's to be on Amazon. Here's why big brands need to have a presence on the world's biggest marketplace

ACoS vs TACoS: Why you should reconsider your 'North Star' metric on Amazon

• Advertising

ACoS has long been one of the most popular Amazon sales metrics - but it might not be showing you the full story. Here's why you should consider Total Advertising Cost of Sales (TACoS) instead

Amazon Prime Day 2023: 6 great reasons to be involved

• Advertising

With Prime Day announced for next week (11-12 July 2023), here's a round-up of very good reasons brands should be involved in Amazon's biggest sales event

Get legit reviews for new products: How to join the Amazon Vine Program

• Operations
• AmazonFeatures

For your traffic to convert on Amazon, you need reviews of your products - but how can you get them? The Amazon Vine Program might have the answer...

Prime Day 2023: How to maximise your Amazon ad strategy for optimum sales

• Advertising

Prime Day is coming, and it's well worth investing in. We've put together an advertising strategy you can use as a guide to maximise the massive Amazon event

Avoid third-party Sellers: How to sell on Amazon.com through your own account (it's easy and profitable!)

• Strategy
• AmazonFBA

Are you using a third-party company to sell your products on Amazon? Here's why having your own Seller platform on Amazon Marketplace is a simpler, more profitable solution

Introducing Compas Dashboard - The All-In-One Reporting Tool for Amazon Sellers

• Operations
• Tools

e-Comas announces brand new all-in-one reporting tool for Amazon sellers, Compas Dashboard, which allows sellers to manage all their operations in one place

Amazon Attribution: how advertising off-Amazon helps your keyword ranking

• Advertising

There has never been a better time to advertise your Amazon listings OFF Amazon. Here’s the e-Comas guide to boosting your sales while saving on ad spend, using Amazon Attribution.

How to make your brand more sustainable on Amazon

• Operations
• Features

April is Earth Month, a time for us all to consider our impact on the environment and what we can do to combat climate change. Here are a few ways sellers can boost their eco-friendliness on Amazon

How to prepare your brand for Earth Day on Amazon

• Strategy
• Business

This year Amazon is heavily promoting Earth Day on 22 April – as well as Earth Month – to boost its environmental credentials and encourage both buyers and brands to be more green. Here's how you can maximise your own Earth Day

Global growth, metrics and AI: What we learned at Prosper Show 2023

• Strategy
• Expansion

Here's an e-Comas round-up of our biggest learnings Prosper Show 2023, the major US event for sellers on Amazon and other eCommerce marketplaces.

Long-term, low-cost and easy to control: What you need to know about Amazon’s new 3PL distribution service

• Strategy
• Expansion

Amazon is addressing sellers' upstream distribution problems, by opening its own third party logistics (3PL) service with huge new warehouse facilities. Here's everything you need to know about AWD

PXM just got even better: Everything you need to know about Salsify’s latest features

• Content
• Syndication

Here's a round-up of the best new features from PXM specialist Salsify, designed to help clients syndicate their content more easily and efficiently

e-Comas launches complete guide to Brand Registry

• Strategy
• Expansion

Every key feature of Amazon Brand Registry detailed in e-Comas's new white paper, as survey finds many benefits are still unknown

The 2nd Buy Box: What Amazon’s new feature means for brands

• Operations
• Features

The new 2nd Buy Box from Amazon gives more sellers a chance of being chosen, even with higher prices or slower delivery. Here's how it works

What your reviews tell you about your Amazon business

• Operations
• AmazonFeatures

Your Amazon reviews are a vital source of audience data. In this guest blog from our friends at eComEngine, we share five things your Amazon reviews are saying about your business and how you can benefit from them

e-Comas Compas Dashboard - Release Notes

• Dashboard

The latest update for e-Comas's Dashboarding Product

The role of artificial intelligence in eCommerce

• Strategy
• Business

As technology evolves, AI will become an essential tool for eCommerce companies looking to gain a competitive edge. Here are some of the opportunities and considerations of AI...

The e-Comas guide on how to win the Amazon Buy Box

• Strategy
• Business

Knowing how the Amazon algorithm works and how it determines who gets the Buy Box will help you beat your competition. Learn what the Buy Box is, who’s eligible and our top tips on winning it.

TikTok-style shopping: Introducing Inspire, Amazon’s brand new social feed

• Operations
• Amazon features

Amazon has been dabbling in social commerce for a while now with its Posts feature and Amazon Live. Now it has brought the TikTok model into the marketplace as well, with new product Amazon Inspire...

Optimising Retail Media to Drive Results in 2023: Tips for Success

• Strategy
• Expansion

This article provides actionable insights on how brands can build a foundation for long-term growth and aim for success.

The year in e-Comas: Our highlights of 2022

• Strategy
• Business

Here's a run-down of what we've been up to, with huge thanks to all our clients, our friends and partners in the industry, and our brilliant team, for a successful year at e-Comas.

Amazon Predictions for 2023: What the eCommerce Experts Say

• Strategy
• Business

We’ve spoken to a variety of our industry leader friends and gathered their insights and predictions for Amazon and the wide world of eCommerce in the new year…

Don't stop spending: How to stay profitable on Amazon in a financial crisis

• Strategy
• Pricing

A financial crisis is bad news for everybody. But savvy businesses can stay ahead in uncertain times: The key is to not let your marketing slide

Say hi to Nella and Davy – the latest additions to e-Comas’s Advertising team

• Advertising

Find out more about Nella Argenziano, our new Head of Advertising and Davy Mouyabi, our new Head of DSP and Programmatic.

Amazon Marketing Cloud: the holy grail of advertising?

• Advertising

There's a new way for Amazon sellers to find out who their customers are. It's called Amazon Marketing Cloud, and it looks likely to revolutionise the way we use data through our Amazon listings to create advertising...

Salsify made simple: how our favourite PXM software syndicates your content

• Content
• Syndication

Salsify is our favourite PXM tool. Here's how it allows you to centralise all your listings content, ensuring it's all correct and consistent, which ensures your brand looks high-quality

A Guide to Upselling on Amazon

• Strategy
• Pricing

Upselling is a sales strategy you can use to persuade customers to buy more expensive items or upgrades to increase the order value. And it’s something you can - and should - do on Amazon! Read this guest blog from our friends at BidX all about Upselling on Amazon...

How to Improve Your Amazon FBA Reimbursement

• Strategy
• FBA

In most cases, it’s up to the Amazon FBA seller to identify errors and file claims for reimbursement. GETIDA helps Amazon FBA Sellers get back what they're owed. Find out more...

Boost your business over the biggest shopping season: Planning for Q4 2022

• Strategy
• Business

As the biggest shopping season of the year is almost upon us, it's time for sellers on Amazon to gear up their campaigns and check their stock levels

Surfing the third wave of online advertising: 5 steps to retail media success in Europe

• Advertising

Known as the third wave of online advertising, retail media has quickly caught up with search and social media advertising to become one of the biggest marketing opportunities online

Amazon's SECOND Prime Day 2022: when it is, and what you can learn from the first one

• Advertising

This year's Prime Day was the biggest ever, with 100,000 items sold per minute – but it's not over yet, as Amazon is planning a second Prime Day in the autumn

The rumours are true: Amazon Belgium is coming!

• Strategy
• Expansion

Exciting news for Belgians! Amazon is opening up a new market: Amazon.com.be

Amazon's beautiful game: why the eCommerce giant is buying rights to live football

• Strategy
• Expansion

Amazon is branching into a new area: sports. And it's not dabbling with any old sports: it's chasing the big leagues. Read our blog to find out more about this latest opportunity...

Top 4 Tips to Get Reviews on Amazon

• Strategy
• Business
• Expansion

Achieving a high review count has become a crucial decider to the long-term success of an Amazon seller. What can you do to get more reviews?

Become a Seller on Amazon and get a $50,000 bonus: there has never been a better time

• Strategy
• Business

If you're thinking of joining Amazon, there has never been a better time. Amazon has launched a package of incentives for new sellers, including a $50,000 bonus. Read our blog to find out more…

e-Comas founder Jérôme is now a Forbes writer

• Content

e-Comas CEO Jérôme de Guigné is writing for Forbes! The e-Commerce expert and founder of our business is now a member of Forbes Business Council

8 Things You Need to Know About Selling on Amazon Japan

• Strategy
• Expansion

We speak to Ritu Java from PPC Ninja about expanding to Amazon Japan. Here are 8 things you need to know before establishing your brand there.

Streamline your processes and create custom catalogues: 3 Salsify features you never knew you needed

• Content
• Syndication

At e-Comas we love Salsify: it saves you loads of time, and helps you win on the digital shelf. Did you know about these three exciting features our clients couldn't do without?

e-Comas is now a Verified Partner for Amazon Ads

• Advertising

e-Comas is now an Amazon Ads Verified Partner – which makes us part of the Amazon Ads elite

Prime Day 2022: what you need to know about Amazon's big event

• Strategy

It's not your average sales day. It's not even one day. Prime Day is serious business for Amazon and brands. Here's what you should know.

Counting down to Shoptalk Europe 2022

• Expansion

e-Comas is getting ready to exhibit at Shoptalk Europe! Let us fill you in on what to expect at the retail and commerce conference…

Is your brand protected on Amazon? What you need to know about Brand Registry

• Operations

Find out how Amazon Brand Registry can protect your business and give your brand a competitive edge.

How to Protect Your Brand on Amazon

• Operations

In this blog, we look at the types of threats your brand faces on Amazon and what you can do to best protect it.

EPR is coming: register now to save the environment and avoid Amazon account suspension

• Operations
• VAT

EPR is the new environmental tax affecting packaging. It could catch out unwary sellers on Amazon and lead to account suspension - so here's how to comply

Start building your livestream following today: our 5 steps to getting started on Amazon Live

• Advertising

You know what Amazon Live is - here's how it works. Our complete guide to setting up a livestream on Amazon Live

Amazon's self-service picture localisation tool is now available for Sellers

• Content
• Syndication

Localisation of pictures is finally available to Sellers as well as Vendors, and it's a game changer. Here's how 'country specific upload' works

Amazon Attribution: What You Need to Know

• Operations
• Tools

Amazon Attribution is a game-changer as it allows you to track customers throughout the entire sales funnel. Read more…

7 great reasons why you should attend the Prosper Show

• Strategy
• Expansion

Las Vegas is the place to be next week as the Prosper Show lands: one of the best eCommerce shows in the world. Here's why you should drop everything and come with us

Content with content: 5 services e-Comas offers around Salsify

• Content
• Syndication

Salsify is a PXM tool that allows you to upload all your product content into one place, then push it out easily to wherever it’s needed. Find out more…

An FBA Seller’s Guide to Understanding Sales Tax Nexus

• Operations
• VAT

Most Amazon sellers get confused by sales tax collections. So to help you, our friends at ZonGuru have covered how to get started with the sales tax nexus.

Amazon Predictions for 2022: What the eCommerce Experts Say

• Strategy
• Business

Read on to find out what some of our Amazon expert friends predict is in store for Amazon and the world of eCommerce in the new year…

Know your new market: What to remember when you’re expanding into a new country

• Strategy
• Expansion

Localisation is a key part of successful international expansion. And that means knowing your audience in each country, and how they look at your product.

Social media on Amazon: Why you should try Posts (and not just because it’s free!)

• Operations
• AmazonFeatures

Have you tried Posts yet? Our clients love it - it’s great for brand awareness, it’s free, and it's a great opportunity to showcase your content.

How to advertise on Amazon: the four best ways to spend your advertising budget

• Advertising

What’s the quickest way to grow on Amazon? Advertising your listings is usually cost-effective and can see a return on ad spend very quickly indeed.

We’ve teamed up with analytics wizards Reveals! Here’s what we can offer brands selling online

• Strategy
• Business

We’ve joined up with a fellow Luxembourg business, data experts Reveals, giving us the ability to offer analytics and insights services to our clients.

Make your excess stock pay: Amazon offers FBA Liquidations

• Strategy
• AmazonFBA

If you need to get rid of excess and customer-returned stock, Amazon offers FBA Liquidations. It can help you avoid disposal costs and storage fees.

Premium support at a premium price: Is Amazon Vendor Services worth the money?

• Strategy
• Vendor

With the fees attached, is this help from the inside of Amazon worth the money – or not?

e-Comas is named official Amazon Advertising Partner

• Advertising

e-Comas is proud to announce it is now an approved member of the Amazon Advertising Partner Network. It includes a directory to search for ideal partners.

Amazon Global Store and you: how Amazon's cross-country selling affects your brand

• Strategy
• Expansion

It's over a year since Amazon started Amazon Global Store, distributing products across different continents. Here's how it works, and how it affects you

The surprising relationship between Amazon and Google – and the low-cost, low-risk ways you can benefit

• Advertising

Amazon and Google: bitter rivals? They compete against each other. But even so, the two companies have a surprisingly fruitful relationship.

Test your A+ content: Amazon lets you do A/B testing to check which version sells best

• Content
• SEO

Did you know you can do A/B testing on your Amazon A+ content? It's an easy way for you to find out what formats work best for your enhanced listings content.