World class expertise to enhance your advertising!
Retail media advertising
Boost your sales and control ROI with PPC and DSP campaigns.
Social media advertising
Advertising off market places is ideal to boost sales and brand awareness.
Community management
We support to grow a strong brand awareness to drive successful sales.
Our marketing funnel
On  | Off |
|---|---|
| Amazon Video on Amazon Prime, Fire tablets. | Facebook Ads generating brand awareness. |
| DSP Remarketing converting undecided shoppers who are considering your products. | Google Ads start of the customer journey with Google Search. |
| Sponsored Brands drive consideration and sales with customers searching for your products or similar ones. | Google Shopping generating brand awareness. |
Our approach to ads on Amazon
- Define your strategyIs your target brand awareness or sales focused? What are your KPIs (ROAS or Impressions)?
- Campaign set upCreate the different campaigns following the strategy and the automated then manual campaigns process.
- Budget allocationRevisit the performance on the category and campaign levels to re-allocate budget according to your goals (ROAS or Impression).
- Review resultsAre you meeting your targets? Learn and adapt your strategy. Should you go on DSP? On Social Advertising?
- OptimisationOptimise the ad campaigns at the campaign / product level according to the performance criteria.
Retail media advertising
Our team of Advertising experts will help you grow your sales exponentially with:
- Targeted and efficient Amazon advertising campaigns such as Sponsored Ads and PPC, ‘pay per click’.
- Push further with Amazon DSP (‘Demand Side Platform’), to grow your customer funnel from outside of Amazon.
- Create and manage campaigns on Google, Facebook, and more to drive conversions on Amazon and in your webshop.
e-Comas is an official Amazon Advertising partner and our team is composed of seasoned digital marketers with many years of experience.
We have certifications in: Amazon Sponsored Ads, Amazon DSP, Google Ads, Facebook Blueprint.
Community management
Brand building and high funnel approaches use community management to target customers at the very early stages of engagement, to get traction, and brand awareness which will be crucial for the lower parts of the funnel, as time goes on. The service focuses on:
- Local / native speakers to engage with audience in North America, Europe and India;
- Content creation and syndication on all social media platforms (Facebook, IG, TikTok...);
- Link with your eCommerce activities to maximise brand awareness.
Social media advertising
Advertising off Amazon to drive external traffic from platforms such as Facebook, Google, Instagram, Tik Tok opens another world of opportunity to target new prospects as well as reconnect with old customers.
We can help you harness the power of search engines and social media sites to put your products in front of the people most likely to buy them, as well as building click-through traffic to boost your rankings.
They include: Google, Facebook, Instagram, Twitter, LinkedIn, Bing and more!